Today’s guest contributor is a social media savant, Wendy Hanlan, from our neighbor up north. If they can’t find you online, you are invisible. Hidden like the skiing fanatic in (read more...)
I’m ready to punch out the Toyota execs. It’s time to stop those ridiculous 8-question customer surveys. Or, start filling them out with an inane rant, so they don’t keep (read more...)
Have you heard the story about Jackson Kayak, a small manufacturer that aimed to sell out a run of $1,600 whitewater kayaks, on a lean marketing budget? Their plan: a (read more...)