personal branding

Why Your Best Personal Branding Strategy Demands That You Publish

When someone wants to see what you’re about professionally, they will look online. You had better be published there. (I’m not referring to LinkedIn solely, but to work-related publishing.) If you […]

11 Ways to Fuel Your Creativity And Impress The CEO

Creativity comes from the same motherlode as passion. You need creativity to constantly reinvent yourself in your work to “fit the future.” (My friend John could share a story about […]

The Oprah Guide to Your Unique Value Proposition

Let me be clear. This is the problem you face. Nowadays, even Santa Claus has trouble defining his Unique Value Proposition. Indeed, he looks like all the others, does the […]

10 Better Ways to Answer the Tell Me About Yourself Question

You know it’s coming. It’s the most feared question during any job interview: Do you think I would look good in a cowboy hat? Just kidding. The real question is: […]

7 Things You Don’t Need More Of

More is not always better. Too much planning is nothing but procrastination in disguise. A distraction in a miniskirt. Failure doesn’t come from poor planning – it comes from the timidity to proceed. Here are the 7 things you don’t need more of.

Hate Networking? Grab a Wingman

In the movie, Top Gun, Maverick and Goose were each other’s wingman. They were always looking out for each other and ready to shoot down an enemy. If you dread networking, having a wingman can make a huge difference. Plus, they can help you shoot down all the excuses for not doing it.

6 Big Ways Teaching for Free Pays Off

Teaching for free can help you get everything from client leads and public speaking experience to a MacArthur Fellowship and having every parent in the world love you. Our guest poster, Will Bachman, explains how to get started with uber practical advice.

Are Your Introductions Worse Than George Costanza’s?

Whether you’re blanking on your date’s name, missed connecting with someone you’ve been trying to meet for a year, or getting zero response from the three emails to potentially huge […]

How To Build A Network By Making People Stop And Smile

Today’s guest blogger is Melea Seward. She gives people something to smile and talk about via her business at Chief Amusement Designer. There’s a lot of noise out there. Cutting […]

10 Good Reasons To Hire A Grown-Up

As part of a close knit creative department, the copywriters and art directors were used to walking into each other’s offices to borrow awards books, the latest Adweek or some not well hidden enough stash of chocolate. Ed […]

What is this site about?

It’s about getting you up to speed with today’s digital networking tools, and sharing a roadmap to elevate your career that doesn’t assume you grew up with wi-fi in your bassinet. Ready to get your career mojo back?

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